Recently Murphy Stays have been pushing direct for companies to book with us directly, rather than through online travel agencies (e.g. booking.com, Airbnb etc).
It is clear that direct bookings are better for businesses which provide furnished self-catering accommodation because we do not get charged the 15% commission that online travel agencies require.
Direct bookings also provide many advantages for guests too, and this is why we are so keen to achieve bookings directly through our website.
Here are some key advantages:
⭐ Cost savings: Booking directly can lead to cost saving for guests because guests can avoid paying additional fees charged by online travel agencies (OTAs).
⭐ Personalized experience: Direct bookings allow for direct communication between guests and property owners or managers. This direct interaction enables guests to convey their specific needs and preferences, allowing for a more personalized experience.
⭐ Flexible terms and conditions: Direct bookings often come with more flexible terms and conditions compared to bookings made through OTAs (e.g. easier reservation modifications and better refund options.
⭐ Better understanding of property details: When booking directly, guests can communicate directly with the accommodation provider to clarify any questions they may have about the property, amenities, services, or nearby attractions.
⭐ Special offers and loyalty programs: Direct bookers often have access to exclusive offers, discounts, or loyalty programs offered by the serviced accommodation provider. These perks can include discounted rates for future stays, complimentary upgrades, free amenities, or additional services. Guests who frequently book directly may benefit from accumulating loyalty points or enjoying personalized rewards.
⭐ Enhanced customer service: Direct bookings provide an opportunity for personalized customer service and direct assistance. Accommodation providers can offer a higher level of support, addressing guest inquiries promptly and efficiently. Direct communication channels also allow for immediate resolution of any issues or concerns, resulting in a more satisfying customer experience.
If you are enquiring about staying at a Murphy Stays accommodation, please email us at [email protected] so we can offer many of the key advantages outlined above.
Declan
Director of Murphy Stays
